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What data cannot do

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  • #article
  • Source: What data can't do
  • Data can lead us to set up strategies with unintended consequences
    • Goodhart's Law #til2021

      • Once a useful number becomes a measure of success, it ceases to be a useful number

      "We tend to get what we measure, so we should measure what we want"

    • The gap between data and reality could be larger than we realize. If we rely on data to create proxies for reality, we might be missing the thing we actually care about

    • Instead of answer a difficult question, we swap out for an easier one but often changing the objective